Who is Vehicle Graphics Anyway?
Vehicle graphics include car wraps, bus wraps, truck wraps, half-wraps, vinyl lettering, and vinyl perforated. These can be found on buses, trolleys, motorcycles, trucks, boats, aircraft, racing cars, police vehicles, and almost any vehicle one would be fit for. A car wrap is a vinyl overlay that is printed, laminated (if not laminated it will last very long) and applied to the option vehicle. Car wraps are a great way to boost your return rate, because visual graphics are more attractive than lettering alone. You may want to check out EQUIPT Graphics Solutions for more.
Vinyl lettering is a type of vinyl graphics but it is just lettering or numbering without any graphics involved. If you want to get something started, vinyl lettering is a good choice but you can’t start with the car wrap. Half wraps are a form of vehicle graphics mixing both vinyl lettering and professional vehicle graphics to get the best of both worlds, maximizing your response rate and reducing your out-of-pocket spending.
Are Graphics for Vehicles Profitable?
Let’s see why they can be an exceptional form of advertising to your business. Just imagine that situation. You spend between $3k-$11 K to get a qualified full-fledged vehicle cover design with a custom seal. That vehicle, if you are one of the average people who drive between 1-2 hours a day, would mean that your advertisement will be seen around 7 hours a week, 28 hours a month, 336 hours a year, and you’re talking about a potentially 1,680 hours of visible advertisement with a 3-5 year life. Now, not only is the length of time an advertisement considered crucial to the success of your advertisement, but so is the amount of people who see it. Approximately 2500 people can see graphics on a rough daily basis depending on where you live and how far you travel.